Lithography or lithographic printing is probably the oldest form of printing that is still widely used until today. It was discovered by German author Alois Senefelder in 1796 which means that this printing option existed for five long centuries already. This printing technology uses the natural immiscibility of oil and water. It has been used to print text or artwork usually on paper but also other surfaces.
Though its commercial value is being continuously challenged by new printing alternatives which are brought about by technological advancement, lithographic printing in itself has undergone various innovations on its original features. While other types of printing processes are ready to get their fair share in the printing industry, lithographic printing with the following reasons will definitely be in demand for centuries to come.
Special Ink Concentrates Level-Up Print Quality
The quality of ink litho concentrates can make a big difference on finished printed products making it at par with those printed from other printing methods like digital printers. With cost-effective, highly pigmented and brightly colored concentrates, litho prints can have a superior finished product on any media.
Lithography Is Still King in Mass Production
Lithographic printing is known for its ability to produce high-volume printing jobs. It can withstand long runs without losing efficiency, so all printouts maintain the same quality from the first runs to the last run. This makes lithographic printing the preferred choice for centuries in the printing newspapers, magazines, periodicals, books, and other long manuscripts.
Surface Friendly
The best print results cannot only be produced using paper, but you can use cards, plastics, fabrics and other surfaces with the same quality effect. With innovations on printing machines and the use of special ink concentrates, the same vibrant colors and print clarity are evident on any kind of surface used.
Lower Cost on Higher Quantity
Aside from the consistent quality of printed forms, newspapers and other companies that require mass production of printed manuscripts choose lithographic printing because unit cost decreases with the increase of quantity of printed materials. Therefore, it is a wise company decision to choose lithography printing over other printing processes because of the lower production costs.
Other than the standard lithographic inks, there are special kinds of inks that are recently manufactured for particular uses like barrier inks and performance inks that all complement to achieve bespoke qualities of printed materials. And with the selection of the best surface material, you will not regret choosing the oldest but dependable printing process.